Top Chef star and entrepreneur Michelle Wallace was juggling a lot: media appearances, brand partnerships and her pop-up sandwich company. As her career continued to take off, she needed a brand identity and a website to match, connecting all of the dots and yielding a smoother path to new opportunities. Clarified created a digital “home” for Michelle, where her projects can all live with cohesive and consistent design, voice and values. She’ll use this as a foundation to further build trust, credibility and longevity.